MCP Marketing Stack Playbook
How practitioners wire Clay, Attio, Brew, and other MCP servers into agentic GTM workflows.
Hands-on, vendor-neutral guides for teams putting agents and APIs to work in email, from first principles to production guardrails.
How practitioners wire Clay, Attio, Brew, and other MCP servers into agentic GTM workflows.
What frontier models, lab providers, and harnesses need from ESPs, and where each combination breaks down.
Three waves of AI in email, agent-operable ESPs, MCP as control plane, and where incumbents still lead.
Ranked scorecards for sending, design, and automations across twelve email platforms.
SPF, DKIM, DMARC, Gmail and Yahoo bulk sender rules, and guardrails when agents trigger sends.
Brand extraction, prompt workflows, and review loops that keep generated mail on-spec.
Lifecycle flows, MCP tools, and agent patterns for building programs humans can audit.